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Missed-call cost

The result is the product of four numbers you enter. The starting values are an example. Nothing here is a vendor’s close rate or job value.

Formula

1. Missed calls = calls/mo × (percent missed ÷ 100)
2. Lost jobs = missed calls × (close rate ÷ 100)
3. Missed-call revenue = lost jobs × average job value

When calls/mo is 200, the page also subtracts each computed “cost at 200 calls” from that revenue. Other call volumes leave the vendor column off, because that column is defined at 200 calls.How the 200-call cost is read.